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Great advertising and design can make the world stop and think. It can make people listen. And, sometimes it can even change a person's life. The One Show celebrates all of the qualities that go into making a successful ad campaign or design. Considered by many to be the benchmark in advertising annuals, this year's edition features the very best work from around the world from the 2011 One Show and One Show Design contests. In these pages are more than 1,600 four-color images from the finalists and winning entries, insider perspectives from the Gold Pencil winners, a spotlight on the Client of the Year, the college competition winners, and a look into the judging process with a Judge's Choice section. Lavishly produced with full-color throughout, this book is the must-have annual for creatives, clients, students, and anyone interested in advertising and design. Categories covered include print, design, integrated branding, television, and radio.
The One Club for Art and Copy is a nonprofit organization founded in 1975 to recognize and promote creative excellence in advertising. The One Club fosters the next generation of advertising professionals through scholarships, portfolio reviews, & the annual exhibition of student work. Their offices are based in New York City.
Format: Book (Hardback)
ISBN13: 9780929837499
Published: February 2012
Number of pages: 368
Width: 305 mm
Height: 229 mm
Audience: Professional and scholarly
Publisher: Rockport Publishers Inc.
Country: United States
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